What are the implications of this information? How could it affect you?
Add your thoughts to the Comments.
The online version of the Journal article is here.
Monday, April 25, 2011
The Really Smart Phone
On Saturday the Wall Street Journal published and posted articles highlighting new research describing peoples' behavior and predictability - based on mobile phone usage data. This is a new research area, one that can be immensely valuable to marketers, as well as other people and institutions interested in individual and social human behavior. This video report summarizes the article and includes several visualizations:
What are the implications of this information? How could it affect you?
Add your thoughts to the Comments.
The online version of the Journal article is here.
What are the implications of this information? How could it affect you?
Add your thoughts to the Comments.
The online version of the Journal article is here.
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